A modular visual systemfor a
growing editorial collection
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Colección Semilla is a pocket book series by Fundación para el Progreso, bringing together short essays by authors across different eras on politics, economics and freedom. The project establishes a modular visual system that unifies diverse titles while allowing each to develop its own identity. A consistent grid, typography and limited color palette provide cohesion, while reworked archival imagery and a custom iconographic system inspired by Otto Neurath’s Isotype create variation across covers. Designed for cost efficiency and easy in-house replication, the collection has grown to 11 titles, with several sold-out editions.
Editorial design, visual identity and art direction.
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